Product lighting setup for everyone

Impressive product photography using a minimum lighting setup.
As you can see in the lighting diagram, all you need is a flashlight for this lighting setup
This is a clever lighting method for product photography that doesn’t require much lighting equipment. A flashlight and a tripod. So it doesn’t matter if you are a professional photographer or a complete beginner, everyone can try this fantastic lighting setup. Use a 20-30 seconds shutter and then use the flashlight to paint the light on your object. Magnus Svensson definitely  masters this lighting technique as you can see above.

Glamour lighting with Helene Wiklund

Lusciuos glamour model Helene Wiklund from Sweden
Glamour lighting diagram

If you are into glamour photography and have already tried the golden umbrella thing and similar lighting setups, you can find new inspiration from Magnus Svensson here. The keylight is a large octabox, and then you kick some light from the smaller softboxes at both sides in the background. This gives you a glamour lighting with a slight touch of beauty lighting!

Fashion lighting setup on location

First class fashion photography doesn't necessarily require tons of lighting equipment.
Lighting diagram for fashion photography

This is a lighting setup for fashion photography on location. Using only sunlight and a reflector you can achieve amazing photos . We will soon publish more photos, lighting setups and lighting diagrams from Magnus Svensson. In the meanwhile, check out his portfolio at Maz Studios

Lighting setup using natural light and silver reflector

This is a photo portrait of the swedish professional dancer Karl Dyall. The lighting setup is very simple. The model is standing next to a big window which is about 4 feet from him on the right hand side. On the left hand side stands a silver reflector about 2 feet away. It was cloudy that day, so the light is very soft.  As many of you know is the Canon EF 50/1.8 II bokeh a bit stressful, so the warm light in the background is not as smooth as I would like it.

Natural light photography

When you practice natural light photography, keep in mind that the constant light from a silver reflector can be annoying for the model if the light is too intense. It makes it difficult for the model to keep a certain facial expression, and the whole workflow for the session will be affected.

If the light from the window would have been more intense that day, or if it had been an outdoor session a sunny day, I would probably have used a white reflector instead of a silver reflector.

Portrait lighting diagram with natural light and reflector

Studio lighting setup for product photography

This is a simple yet very useful lighting setup with only two hot shoe flashes (canon 580 ex speedlite), two homemade light modifiers and a dark glossy board.

I use one honeycomb snoot on the backdrop to get more control of the light. That flash i placed under the board. I use one homemade horizontal strip softbox as a main light. That flash is mounted on my camera.

For this session I wanted a dark exclusive look n feel that harmonizes with the delicious dark coffee tones, so I used a brown backdrop and a black glossy board to put the cups on. Even though the board is dark, it will still reflect plenty of light from the background

Low budget lighting setup

First time I used this lighting setup was on an assignment when I shot some food and drinks for a restaurant i Stockholm and needed to keep the budget down.

I have reused this lighting setup many times. These specific photos is from a session when I shot some stock images for istock. Check out that lightbox.

It’s difficult to give a good ratio between the two strobes, since I have used this lighting setup on many different colored backdrops. My advice is simply to try what’s best for your specific session.

Good luck with the shooting!